I'm no resume expert, but I've found a few principles that have worked well both in my own experience and for others who have used them.
1. Make sure you understand, to the best of your knowledge, what your prospective employer is looking for. This means researching the job listing, the business, similar job listings, and compiling a list of questions to help determine this should you get an interview.
2. Make sure your resume is tailored to show your prospective employer how you can help them. Remember this is just as much to benefit them as you.
3. Strive to keep things concise and relevant to the job listing.
4. DO NOT USE AI TO WRITE YOUR RESUME. AI can be helpful for suggestions, but don't take the lazy route. Be respectful of the position you are applying for.
5. Do not oversell yourself, be prepared to answer questions about an experience on your resume.
6. Get a copy of Land the Tech Job You Love by Andy Lester. Read it, even if you aren't a software developer.
7. Don't include a list of technologies that you are familiar with, include a list of scenarios or work you've done that highlights a particular technology that your prospective employer is looking for.
8. Include a hobbies section, but keep it concise and in the context of your work. For example if applying for a software development job, mentioning how you've designed an open source automation platform for your garden that has improved yields would be highly relevant and interesting.
9. Double and triple check that your spelling and grammar are correct and consistent. Further make sure all information is current and correct (including contact information). This is sadly lacking in many resumes and will make you stand out.
10. Keep any job experiences past the last two or three jobs as concise as possible. They likely aren't as relevant to your prospective employer and prevents you from giving them a novel. While I don't subscribe to the "keep it within two pages" mantra, handing someone five or more pages to read may cause eyes to glaze over.